Q&A – As an artist how can I promote my artwork better?

  • Hi there, Let’s start off with some things that first come to my mind that should help #1 a blog for your website – blog about all kinds of art and techniques… Answer Q&A’s about art… that would REALLY get some help to your site. Then blog about other artsy trends and what-nots – but keep it mostly related to art stuff. Your feelings/perspectives on this and that… it could even be rants and raves about others art.. just be careful on that on though, lol. #2 you may consider having a Zazzle store and put your artwork on gift products. In the description ALWAYS mention your website and give a link. You can increase the cost of the gift products by whatever % you like. Then you can make a small commission and at the same time draw traffic to your website. It takes a while to make any “real” money through Zazzle so consider it more of an opportunity to advertise. You can also put some of your zazzle gift products on your website. I think it’s pretty fun and real easy to use! #3 Deviantart.com – there are a gazillion artist on there that show off their artwork and get involved in groups. They rant, they rave and they get followers and they follow. Always, always post website links wherever you put any of your artwork pictures, and put it in the description field that way the search engines find your website address on multiple websites – it’s called link building.  Be wary of deviantart though, they have a lot of people that post a lot of bad artwork that you may very well not want to see.  I HATE visiting their homepage if I’m not logged in.  Kind of like Youtube, it’s full of perverse ads until you are logged in and it knows your personal settings.  (even still with the personal settings there’s trouble brewing).  So if/when I go in I go straight to my own channel, post my own stuff, answer questions from people that send me notes and then I’m out of there again. #4 More link building. Visit other websites and make comments on their website articles pertaining to art, when you make a comment it usually gives you the opportunity to add your website address. This link will go with your name when your comment is published. This is VERY helpful for search engines as they see your website being promoted on other websites (which is the idea of #2 and #3) #5 put together some wonderful photos and make some Youtube videos with them. Youtube has this tool where you just load the images and choose some free songs they provide and wa’la you have a slideshow video of your artwork! Be sure to put your website information in the description and use awesome key words in the title…. keywords that relate to your kind of artwork/photography, skills and tools. Consider making a bunch of videos that feature different feelings or topics, or whatever… just the more the merrier. Ok, that’s the first stuff that comes to my mind. That should keep you rather busy as well! heh! Oh! And if you have a blog – if it’s WordPress there is a tool called Publicize which is linked to the Jetpack plugin.  It can post your newest blog on your facebook fan page automatically for you. It also posts to twitter, pin and Google+ if you have those accounts as well. The more automatic posts, the less you have to do yourself. Woot, woot! I’m sure I can think of…

  • I’m not completely positive how long it will take for you to get back up to the top again like where your site used to be. It may be a matter of time for the search engines to re-recognize your site but there are things you can do to help it get recognized sooner rather than later. #1 sign up with www.google.com/analytics and get your website connected so that Google can track it and the page stats. I’m pretty sure there is a place in Network Solutions that you can put an analytics code in some place probably in options or settings. (It’s been a while since I was in NS). If you can’t find the place for the code then it’d be worth contacting a NS representative to show you where to put it. #2 start a business blog or add some more website pages for additional content. Search engines like to see fresh new content added to sites. People are looking for current news which is why business blogs are so powerful for getting great results / search engine success. So again, consider adding some more website pages or have a business blog posting some new fresh information about your products. Maybe add fresh testimonials on a new page or talk about new products. There are more ways to get the site re-recognized such as a facebook fanpage, youtube videos that link to your website, and other social networking sites. They all take time and energy but help in regards to getting more noticed in the search engines. Let me know if you need help with any of that. Some folks like to do as much SEO themselves as they can, and others are just too busy and need help. —– A few weeks later I received the following update: Once again thanks for your ongoing help , the site has been up live again and webpage back ranking on the first page again with a number of key search words :)) thanks again !!

  • Well they can be good and bad – it really depends on how you vlog.  For instance one of my makeup clients started a vlog and she started LOSING business – dramatically fast.  Scared her pretty bad.  What I believe happened was that she was vlogging from home, with a background that was too comfortable rather than professional and “sterile” – and that probably got ladies wondering what kind of conditions their makeup was being produced in…. eg. Someone’s kitchen counter top…  probably doesn’t sound very appealing to women putting this stuff on their faces. SOOOO…..  she took her videos down. Now what I think she should have done is created a very “sterile” looking background and then vlogged.  I think she could have done well with that.  Another point to consider is what kind of information should be shared, and how much or how often should one vlog.  If a business owner is very open and wants to share their  “real side” with people because they are naturally very personal and friendly, the business owner may in fact scare a lot of buyers away.  There are many people out there that don’t want to know the “real side” of who they are doing business with.  Most people have their opinions on this or that and if a business owner voices too much of their opinion well they can be assured someone out there will hold it against them and choose to do business with someone else. With that I would say that the success of vlogging is conditional.  Some niches such as artists, musicians, news and political debater types and such would probably do well with them, while other businesses would probably only do well with videos that are informational or advertisements of their products.  Now informational fyi’s – how-to’s and advertisements are really powerful for SEO so I would strongly recommend getting into this area and putting some videos out there – they do help!  Just don’t forget to put the website domain name in the video title and/or description.

  • Ok here’s what looks like a great facebook to WordPress integration application. http://www.rssgraffiti.com I found that the one in jetpack called publicize doesn’t seem to work the way I want it to, at least not for me but this one is really impressing me! The problem I was having with publicize is that it would publicize my wordpress blog posts to my own personal profile page.  I don’t want my business blog posts to go on my personal profile page, all that business, blogging, CSS, ebay, HTML and tutorials would scare all my friends away!  lol… but I do want those posts available on my business fan page for those who are already interested in those topics.  And this is how I ran into this RSS Graffiti facebook application. It’ll take any rss feed you want and post updates to your facebook fan page for free.  They have additional services available for a fee, but it doesn’t look like it’s needed for “small scale” posting. There are so many sites with rss feeds, don’t just stop with your blog rss.  If you sell on ebay I bet there’s an rss feed for your ebay store products as well! Give it a try!

  • Q: Someone gave me a quote for numerous keywords that would put me on top three search engines top of page, but minimum is $400 a month for a min. of 3 months.  Flat Fee, not pay per click. A:  I would be VERY careful with these kind of promises!  Have they shown you their portfolio, do they have many references of successful happy clients that you can personally contact yourself for reference? If not then I’d strongly suggest staying away and moving up the search engines organically or at least finding someone that can show proof they can do what they are promising… proof through a wide variety of references and an impressive portfolio. Posting more articles is very search engine aggressive, then getting people to link from their website to your website (link building) is aggressive.  You can also do aggressive SEO through Youtube videos, always being sure to post good keywords in the title and then your domain name.  Also on all your posts and pages use good keywords in your titles… This too is VERY helpful in your quest to reach the top!

  • Video Blogging is one of the most aggressive forms of online advertising there is today. The search engines LOVE them and so do the people! But don’t lose a great opportunity to advertise your website with your videos, you need to have a video intro and ending, some people call them video bumpers or Logo Stings. A video bumper is a very short video clip showing your business name and website address. It is a short and very effective way to get the peoples immediate attention, to “wow” them and prepare them for the upcoming tutorial or video ad you have prepared. A video bumper is also an extremely effective way to brand your logo and website address in peoples minds as well as deter other businesses from using your video on their website, unless of course they don’t mind advertising your business for you which in my mind would be rather positive for both parties. So! get a video bumper for your business and for your video blog posts (tutorials, guides, information posts, etc) I have seen some great video bumpers at: Video Hive – Logo Stings Elegant Logo Entrance Some other good links to check out Great advice:  http://dollarsandroses.com/successful-video-blogging-youtube-tricks/ Sick website with crazy low prices:   http://fiverr.com/categories/video-animation/custom-video-intros   Here is a guide on how to add videos to your WordPress Blog Post or Page (see written instructions below)   Written instructions Login to your WordPress dashboard Go to your Posts Tab, then add a new post On the post or page you’ll see the description box where you put your normal information and pictures. Notice to the right top corner of the description box there is a HTML tab. Click on the HTML tab. This is where you will put your vidoe embedding code. Now go to your video using another browser tab Under the video click the “Share” tab Then click embed now check out the video size you want to use. after you have selected your video size now highlight the embedding code it provides you then go back to your blog post page and in the description HTML box right click with your mouse “paste”. Don’t forget to add information to your blog post and a good title that has important keywords.  If you don’t put good information on your post the search engines will be less likely to recommend your page to their searchers (a LOT less likely).  So give a description about the video and add a good title – this will help advertise your website on Youtube, in the search engines and for your website visitors….  It’s a win-win online advertising tactic!!!   A reminder – you need a video intro for your video blogs! The following video shows Zach at New2Torah, notice how he uses a video bumper in the beginning and in the end of his video blogs.  They are bold and catch your immediate attention… and in the end remind you who he is and where you can go to find out more.  

  • Backlinks are when other websites link to yours, they will get you higher in the search engines. So if you can do a contest and have those ladies post an article on THEIR website with a LINK that goes to smmcosmetics then that would be a backlink and would get you higher and higher on the search engines. The search engines see it as a “recommendation” or a vote in favor of your site when others are posting links to your site. Make sense? What’s even more valuable to you is if one of their websites has to do with makeup and fashion. If their website has similar keywords and has a link to your website, that’s the best kind of backlink brownie points you can score! I got a lot of free stock images because I wrote an article on my website about their stock images (depositphoto). But my site had to be approved in order to receive the reward… my site had to have similar interests (illustration and image keyword stuff) which it does, so then I qualified…. because to them my site just gave their website a boost up with the search engines.

  • Does it help search engine results to have different country domains pointing to your main .com website? You have a great question and to be honest I can’t say whether it would be good to have or not.  I can say that one of my clients was going to sell to both Australia and the US so he used sub-domains eg: Aus.aubeautyblue.com Usa.aubeautyblue.com As his business grows he can open more sub-domains through his host (which I’m pretty sure are free of charge) he could have all kinds of country sub-domains.. eg Uk.aubeautyblue.com Fr.aubeautyblue.com Soooo…  You can use sub-domains with a .com website, or you can purchase more domain names and pay yearly for them.  Me personally I’d go with the sub-domains…  although I do stress I don’t know if a uk domain will actually help.  I’m guessing it won’t help unless you have a completely separate website that has a lot of unique UK articles in it. Hope that helps some.

  • When you post images to your website or blog it’s important to give your images a good name.  Many people search Google and Yahoo images so when you give your image a good name it will help those image searchers FIND your image and when they find your image, they will most likely find your site!  Images are another form of “advertising”.  It gets people in your website because they are curious enough to find out more about the source of that picture… especially if there are more pictures like it. I don’t know how many times I’ve used Google images, not because I wanted to use someone elses image, but because I was curious how something or someone looked.  Many times I’ve used Google images for Freebies (eg. free stock image).  There’s a LOT of trash on the search images so I don’t typically look long. Here’s a simple guide on how you can add good images with great keyword names to your website so that you can get more traffic in your website. Find the picture on your computer.  It should be in an easy to find file folder.  I keep a folder on my desktop so that I can get to my images quickly. After you find your image double click slowly so that the name is highlighted and opens up. Now you can change the name.  Notice in the illustration the other image names, some have iStock_ on them the others I have changed their name so that I can use them in the website.  The names I gave them have very good keywords that will compliment the web page and the website and will also help image searchers find your website – even by accident! After you’ve changed the name you can load it to your website! Having the name changed will also help you find your images when you want to use them again and again.  If your image just has a number or say “iStock_” on it then when you search for the image, it will take you a long time to find the image.  But if you give your image a name – such as “news” or “organic-skincare” then later on when you are looking for a good skincare image or an image for news, then when you type in the search box the keywords you’ll find your options there.. It’s great to change the image names, especially when you use important keywords for SEO purposes. Hope this guide helps your site reach the stars – or at least the top of the search engines!   ;-D

  • Question It appears that America have been on holiday since Thanksgiving.  I have a few questions you might be able to answer. Is Thanksgiving on the same date each year? What is Black Friday? It looks like I missed an opportunity for some sales. I’ve also seen the term Cyber Monday. What’s that?   Answer Yah our Thanksgiving Holidays are almost as treasured to Americans as Christmas and 4th of July.  It’s a big event.  Many people will get 2 paid vacation days off to celebrate Thanksgiving with friends and family.  Same for Christmas (btw – we don’t celebrate Christmas ourselves, I’m just sharing matter of factly – but we do enjoy Thanksgiving!)  Black Friday is the main 1 day event where Americans forget who they are and put on a very animalistic nature for the sake of saving a few bucks.  The measures they do to observe this disturbing day is inhuman.  My husband read that this year 2 people were run over in a parking lot, people are knocking people over, bringing handguns to Wal-Marts, fist fighting, literally breaking doors down (LITERALLY) to get inside a store.  It is sickness.  And a great point was made that all the time people put into a LONG OVERNIGHT waiting line outside a store (ON THANKSGIVING EVENING till the next morning) that all that time they could have put in the same amount of extra work hours in at work and would have been able to get the same product they’re standing in line for. I was disgusted when I heard people were staying in line over night at a Toys-R-Us of all places…..  A Kids toy place!  I mean really… stay home with your kids on Thanksgiving, they’ll love you more for it than the toy you’d stand in line for hours just to save $20 or $50 bucks. It is sad and disgusting at the same time. As far as sells opportunity, sure its defiantly a time to throw out some sales pitches.  All holidays are advertising opportunities.  Black Friday is just another “reason” for the season – of shopping.  But it mostly pertains to retail chains.  There are many online businesses that will try to do a “pre-Black Friday” sale in order to get the peoples money BEFORE they spend it all on Black Friday at the retail chains.  This works to some degree.  But I think it’s a minor degree.  These people that rush in line at the stores and stay overnight there with their sleeping bags and what-not – also do it for the “experience” and thrill… and sheer stupidity.  (eh hem… as you can see I’m quite perturbed over this particular day, lol) It was pointed out just looking at the animalistic nature of these people rushing in and grabbing and fighting and hurting each other (OVER ELECTRONICS) how much worse would it be if our economy were to go through a meltdown / economic disaster.  The people are just uncontrolled… and how much worse would it be if it were not a Black Friday – but a depression or terrorist attack that made us have to fend for ourselves.  They’d be animals out there.. no humanity about them whatsoever. ARGh. Sorry… venting while answering your question. Heh. Ok, back to holiday sales. It’d be a good idea for you to get a list of American Holidays and popular events.  Any holiday or popular event is typically a advertising opportunity.  Companies will find whatever holiday or “reason” they can to throw a sales pitch… and it works.  Give a person a reason to shop, and…

  • Many people rely heavily on their newsletter campaigns and put a lot of time, attention and detail into their newsletters yet what they fail to do is to use that WONDERFUL content rich information for their websites!  Search engines LOVE information, information, information, and if you are posting a lot of information in your weekly and bi-weekly newsletters, why not copy that information and post it to a website blog??!  That information can be stored up and used for your benefit as the Search Engines will recommend people to your website more and more!!! Here’s a little guide (err… suggestion) so as to show you how to get old newsletters you’ve already written and post them to your WordPress website and/or blog. 2 suggestions to help you get the newsletters on your website. #1 – When you write your newsletter write it in a word document first… and then copy the information over to both your newsletter and then your website.  #2 – if you’ve already posted the information and want to copy it from a newsletter… Open the newsletter you want Highlight all the information you want to add to your website Copy Open your notepad found on your pc under accessories Paste or (Control X) the content on your clipboard from the newsletter. If nothing is pasted in try copying and pasting one more time. Now all the text is in the notepad and all the coding is deleted. Go through the content and erase any parts that you don’t want, e.g. links that say “click here” or anything that just wouldn’t really be applicable on the website that is applicable in the newsletter. Now highlight and copy all your notepad info. Go to your website, Create a new post And paste your information in. Add a featured image and stick a picture inside to make the news more interesting to the reader. You can also add bolds and paragraph breaks and other light text editing, but I don’t recommend much. Keep it readable and consistent with the website formatting.   I recommend option #1.   lol The older the newsletter the less editing I think is necessary, it’s good for the Search Engines, but probably inapplicable to the visitor at least in regards to the sales….  Having said that you want to be sure that it is clear that there’s a date deadline somewhere stated so that someone viewing the newsletter even accidentally can not later call you on it asking why the coupon code doesn’t work or what-not.  Expiration dates are important to have in other words! Lol… but having all that WONdERFUL rich newsletter content will be soooo good for you!  I’m sooooooo glad you’re going to give it a try!!!! OH and yes, do the OLDEST newsletters first….. That way by the time you are caught up and posting the most current it will be shown as the most current posting and will be in correct chronological order.  

  • I wanted to share some sites with you (some you may already be aware of) that really help drive more traffic to your website as well as get your artwork more attention and in the end, more sells! Deviantart.com (HUGE website for all kinds of artists) Zazzle.com (you can make products w/your pictures) Facebook fan pages Twitter account Flickr (good for search engine optimization if you add website links in the descriptions!) Photobucket (same as Flickr but also helps with auction listings) There’s a bunch more, but those are the ones I use and benefit from the most.

  • I entered one of my recent website projects in a template customization contest and it was voted as one of the top 10 finalists.  I need votes from family and friends in order to win first place (agh).    Sooooo…. Would you kindly vote for my #7 design at the following website http://blog.templatemonster.com/2012/06/19/customization-contest-templatemonster-themes-2012 The more votes I get the more likely I’ll win, so if you have a friend or family member willing to vote with another id or email I would be soooo thankful!  The voting ends: June 25, at 9 a.m. EST IMPORTANT SEO TIP FOR THOSE INTERESTED: For those of you that have a website, this blog allows you to post a website link when you cast your vote – it’s good for your sites (SEO ranking) if you add your website link anytime you post comments on website blog comment places… so be sure to add your website link when you vote (if you haven’t already).  This is called link building.  The more you have your website link out there, the more the Search Engines find value in your website.  So, vote, comment and link when ever and where ever you can, especially highly trafficked websites such as this – it’s good all around!  Good for you, good for the site and good for those you’re voting for. 

  • If you don’t already have an email account associated with your business name, now is the time!  The sooner the better I say!  That way when you email friends, family, customers and POTENTIAL customers it looks something like: support@yoursite.com sales@….. info@….. help@….. yourname@ othername@ and beyond! You can have this email forward emails to another email address that you’re more comfortable using if you like…. this way the email address you present (advertise) to the world looks professional and it also advertises your business for you in all your communications! When people see crystal@madetobeunique.com  – they can see my website address in it and check out my site without me even inviting them to… (this is great for correspondence with family and friends, heh).  The more traffic you get on your site – whether it be friends, family or clients, the better…  Search engines count your traffic and how long your traffic stays on your site. So again, consider getting an email account with your domain name. If you had a good hosting account for your domain name then you should have a free email account included with it.  But if you want to wait on the monthly hosting fees, then a domain and email account should work very nicely for you, until you’re ready to add to add more, such as an online ecommerce. 

  • SEO Search Engine Optimization Quick Tips using Meta Tags. You want to reach people who don’t even know your name, so you use keywords they’ll use in your Meta Title Tag and Descriptions.

  • Sitemaps are an easy way for webmasters to inform search engines about pages on their sites that are available for crawling. In its simplest form, a Sitemap is an XML file that lists URLs for a site along with additional metadata about each URL (when it was last updated, how often it usually changes, and how important it is, relative to other URLs in the site) so that search engines can more intelligently crawl the site. Web crawlers usually discover pages from links within the site and from other sites. Sitemaps supplement this data to allow crawlers that support Sitemaps to pick up all URLs in the Sitemap and learn about those URLs using the associated metadata. Using the Sitemap protocol does not guarantee that web pages are included in search engines, but provides hints for web crawlers to do a better job of crawling your site.   From Wikipedia, the free encyclopedia Benefits of sitemaps Site maps can improve search engine optimization of a site by making sure that all the pages can be found. This is especially important if a site uses Adobe Flash or JavaScript menus that do not include HTML links. Most search engines will only follow a finite number of links from a page, so if a site is very large, the site map may be required so that search engines and visitors can access all content on the site. XML sitemaps Google introduced Google Sitemaps so web developers can publish lists of links from across their sites. The basic premise is that some sites have a large number of dynamic pages that are only available through the use of forms and user entries. The sitemap files can then be used to indicate to a web crawler how such pages can be found. Google, MSN, Yahoo and Ask now jointly support the Sitemaps protocol. Since MSN, Yahoo, Ask, and Google use the same protocol, having a sitemap lets the four biggest search engines have the updated page information. Sitemaps do not guarantee all links will be crawled, and being crawled does not guarantee indexing. However, a sitemap is still the best insurance for getting a search engine to learn about your entire site. XML sitemaps have replaced the older method of “submitting to search engines” by filling out a form on the search engine’s submission page. Now web developers submit a sitemap directly, or wait for search engines to find it. Retrieved from “http://en.wikipedia.org/wiki/Site_map“

Goto :

I usually reply within a few hours except for weekends. All emails are kept confidential and I do not spam in any way.

Thank you for contacting me. I look forward to responding back to you as soon as possible!

Enter a Name

Enter a valid Email

Message cannot be empty